THE FITNESS BLOG

We at Joov Sports Products have been working with Ava and her team now for a few months. We interviewed Ava and asked her a questions about how and why...

We've gone into how and why warm up's are important in a previous blog (https://joovproducts.com/blogs/the-fitness-blog/how-to-warm-up) so I don't want to bore you with too much repeated info.   Speaking as a...

Cooling down after a gym session or sporting event is often forgot about. Once we've completed a particular activity or gym routine we're normally happy to call it a day...

Warming up before training or exercise is vital. A great comparison is if you can imagine your muscles to be blu-tac. When cold it is not able to bend, flex,...

The Joov concept was made in late 2015 when aspiring motocross rider Tom Johnson broke his neck while racing. Shortly after he was diagnosed with degenerative disc disease along with...